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Truvid’s Viewability Guide

Viewability Guidelines: To ensure measuring viewability is objective the classifications for viewability are defined by the IAB. The Interactive Advertising...

Truvid’s Sees Unprecedented Revenue Growth in Mid-2023 Recap

Pulling their A-game in every pitstop in the last several months is Truvid, a video advertising technology solution that delivers...

Truvid Sees Rapid Growth Entering Q1 2023

The main driver of this revenue growth is Truvid's updated and refined ad server and monetization technology. Truvid’s team of...

Back to the future: Advertising has reverted to a more traditional approach with the termination of cookies

In a world where privacy concerns are taking center stage, advertisers are taking a step back to a more traditional...

How is the Adtech Space Preparing For a Cookieless World?

In recent years, the adtech industry has been buzzing with talk of the impending termination of third-party cookies. These small...

Adtech in 2023

Adtech, or advertising technology, has come a long way in the past few years. In 2023, it is expected to...

Truvid Hosts World Cup-Themed Event to Show Gratitude to Brazilian Publishers and Content Partners

Truvid, a video-exchange technology company, has recently hosted a World Cup-themed marketing event at the Bourbon Street Music Club in São...

Truvid Collaborates with Omri Hurwitz Media to Expand their User-Generated Library with Premium Tech Content

Tel Aviv, Israel--(Newsfile Corp. - November 28, 2022) - Truvid, a forward-thinking video-exchange technology, collaborates with Israel's leading PR and Media...

How Truvid Leverages Short-Form Videos to Reach a Global Audience

Content consumption has rapidly evolved throughout the years. While premium written content is still a popular and efficient strategy for...

5 Reasons Why Video Content Is Imperative for Your Website’s Success

Today, the evolution continues with the emergence of YouTube, Instagram reels and stories, and TikTok. The power that images used to project towards...