Back to the future: Advertising has reverted to a more traditional approach with the termination of cookies

In a world where privacy concerns are taking center stage, advertisers are taking a step back to a more traditional...

Adtech in 2023

Adtech, or advertising technology, has come a long way in the past few years. In 2023, it is expected to...

5 Reasons Why Video Content Is Imperative for Your Website’s Success

Today, the evolution continues with the emergence of YouTube, Instagram reels and stories, and TikTok. The power that images used to project towards...

Euronews and Truvid have recently established an empowered collaboration, with Truvid now offering Euronews’ premium video content to Publishers from their Professional Content Library

Euronews: Euronews and Truvid have recently established an empowered collaboration, with Truvid now offering Euronews’ premium video content to Publishers...

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Truvid Leads North American Adtech Space with Soaring Revenue Growth

The adtech space continues to present unprecedented challenges to both Advertisers and Publishers. As the demand for Publisher’s inventory rises,...

2 min read

Is Video The Future of Marketing?

With US video ad spend already reaching $41.44 billion according to Statista, the answer is simply, yes. Digital advertising is...